RainmakersContact

AI · Media · Sports · Tech

We scale AI revenue across media, sports and tech.

An advisory group of operators who have led business development and strategy inside the world’s major studios, driven growth for technology platforms, and raised $1.3B for studios and startups.

$300M+
Revenue personally closed
$500M
Google Cloud commitment negotiated
25+
Years leading media, tech & AI growth
$1.3B
Capital raised and deployed

Leadership forged at

  • Sony Pictures
  • Lionsgate
  • Participant Media
  • Endemol Shine
  • Globant
  • Wipro

Practice

Four disciplines, one commercial outcome.

Content & AI Strategy

Content IP positioning, monetization and distribution strategy for studios, platforms and independents scaling across media and tech markets.

Cross-Border Partnerships

Driving alliances and cross-vertical AI development with leading hyperscalers and AI labs across North America, EMEA, APAC and LATAM.

Business Development & Sales

Partnerships, enterprise sales and go-to-market for tech platforms entering media, backed by a $300M+ track record of closed commercial value.

Sales & Operations

Leading sales and operations teams, with the cadence, deal governance and commercial infrastructure global media groups need.

Leadership

Adrian Sexton

Adrian Sexton

Founder

Media, Sports & Technology | Enterprise AI & Cloud

Adrian helps media and sports companies grow with enterprise AI. He leads Globant's Anthropic media partnership and founded its largest partner studio with Google Cloud. A former US CEO and media President & COO, he brings 25+ years scaling emerging technology businesses across media, sports, telecom and AI.

Experience

  1. Globant

    Global Vice President, Strategic Growth & Google GTM

    Generative AI
    • Leads a team of 45 across media and sports, including Skydance/Paramount, FOX, Red Bull Media House, Banijay, Lionsgate, TKO, PGA Tour and three major music labels
    • Built a Google Cloud co-sell motion that generated $750M in qualified pipeline, and negotiated a $500M three-year Google Cloud commitment
    • Spearheads the Anthropic media partnership, landing the first 5+ funded AI engagements
    • Builds $50M in new enterprise AI pipeline annually
    • Lifted close rates 30% with outcome-based AI engagements

  2. Wipro

    Strategic Partner Head, Technology, Media & Telecom

    AI-enabled transformations
    • Managed an $85M+ annual M&E portfolio across Disney, Sony Pictures, Lionsgate, MGM and iHeartMedia
    • Grew new-market revenue 40% to $47M selling AI-enabled transformation to broadcasters and streamers
    • Helped secure $100M in Yahoo! contracts through private equity relationships

  3. Titan Platform (AI & IoT)

    US Chief Executive Officer

    AI & IoT
    • Led a team of 125 across the US and APAC
    • Secured $75M+ in annual licensing partnerships with Amazon, Foxconn and China Unicom

  4. Endemol Shine Beyond (FOX and Apollo JV, now Banijay)

    President & COO

    • Grew digital revenue 10x to $50M annually with a top-ranked multi-channel network
    • Built 20+ platform and telecom partnerships including YouTube, Verizon and Comcast

  5. Dynamics Inc (Fintech)

    Chief Business Development Officer

    Early AI fintech
    • Built partnerships with 50+ media and consumer brands including DreamWorks Animation and UMG
    • Helped secure $110M+ from Bain Capital Ventures, Mastercard and others

  6. Media & Platform Growth Leadership

    Lionsgate, Participant Media, New Medici (NBCU, FOX)

    • Pioneered Lionsgate's Google AdWords (2005) and YouTube (2007) partnerships
    • Partnered on $1.3B+ in capital raises and M&A

Recognition

  • Screen Actors Guild, Backstage Digital All-Star
  • Producers Guild of America, Program Director
  • Cannes Film Festival, Inaugural Opening Forum Digital Keynote
  • British Airways / Harvard Business Review, Face of Opportunity Entrepreneur Award

Education

  • University of Southern California, MA, Film & Professional Writing
  • Cornell University, BA, Government & English
Start a conversation

Testimonials

What people are saying…

Larry Tanz

Larry Tanz

VP, Content, Netflix EMEA

“Adrian’s advances in branded entertainment - across film, home entertainment and television - have continually pushed the limits on innovative ways to leverage content.”

Let’s make it rain.

Tell us about the growth you'd like to see with AI. We work with a small number of innovative clients at a time.

Los Angeles · London

Rainmakers

© 2026 Rainmakers Limited.